Media Convergence – Antenna http://blog.commarts.wisc.edu Responses to Media and Culture Thu, 30 Mar 2017 23:48:47 +0000 en-US hourly 1 https://wordpress.org/?v=4.7.5 On Radio: The Truth, and Other Jeopardies http://blog.commarts.wisc.edu/2013/02/07/on-radio-on-the-truth-and-other-jeopardies/ http://blog.commarts.wisc.edu/2013/02/07/on-radio-on-the-truth-and-other-jeopardies/#comments Thu, 07 Feb 2013 14:00:45 +0000 http://blog.commarts.wisc.edu/?p=17755 Seventy-five years ago this summer Orson Welles inaugurated his Mercury Theater on the Air on the Columbia network with an adaptation of “Dracula.” Among the mixed reviews, Variety’s opprobrium stands out, calling the broadcast a “confused and confusing jumble of frequently inaudible and unintelligible voices,” and then dismissing it altogether, since “Columbia, being merely a radio network, has no dramatic standing to jeopardize.”

In coming months another idea of “standing” would preoccupy Welles and his fellow radio dramatists, many of whom concentrated on manipulating the standpoint at which listening rests in the world of the play, a property that I’ve called “audioposition.” By cleverly conveying “where listeners listen from” 1930’s dramatists felt they could convince audiences to accept radio drama as a legitimate platform worthy of assessment and appreciation.

Only dramatic “standing,” in other words, could produce “dramatic standing.”

This connection between audioposition and value is being rediscovered today, as podcasters seek recognition as dramatists, and various groups (on air, in cinemas, on stage, online, and elsewhere) rethink drama’s place in the “new golden age” of radio. In this column, I want to consider a few podcasts by The Truth, an American Public Media group responsible for some of the most interesting dramatic audio in recent memory, arguing that a new sense of audioposition – or, more precisely, of its instability – may be emerging today.

The Truth is a project of producer Jonathan Mitchell, who works with a group of actors recruited from The Magnet Theater in New York, as well as several other writers and radio editors. A long-time enthusiast of musique concrète, Mitchell’s plays “Eat Cake” and “Moon Graffiti” had been featured on such programs as Studio 360 for years, but most listeners likely first encountered his material when “Tape Delay” aired on This American Life last April. After that broadcast, The Truth’s downloads went from a few hundred per day up to 20,000. Today, the podcast has more than 35,000 regular subscribers.

Between story workshops, improvisation, recording sessions and editing, production of each podcast can take up to a month. Mitchell balances experiment and control. “The interesting thing to me,” he explains, “is the way the improv gets combined with the editing stage.” Just as there is no script dictating things at the outset of work, there is none at the end. In the latter phase, the most compelling recordings are assembled irrespective of the initial plan, a process that Mitchell likens to film editing.

The result has remarkable variety. In “Mirror Lake,” a young man returns to a scene from his childhood, only to discover that his memories have led him astray. In “The Death of Poe” a night watchman at the home of the great writer relates a a story-within-a-story of Poe’s mysterious death. And The Truth maximizes its settings, large and small. In “Do You Have a Minute for Equality?” the openness of a city street is contrasted with the claustrophobia of the dentist’s chair. In “In Good Hands,” urban explorers stumble into a dystopian society hidden in the bowels of New York, traveling through sound caverns in a story that segues rapidly between dozens of locations, including a subterranean garden and swimming pool.

Some of the best scenes emerge through auditory deceptions and stutters, something thematized in plays like “Interruptible.” At the outset of the recording, we hear an interviewer (Ed Herbstman) chat with the author (Melanie Hoopes) of a recent book entitled I Lived as a Dog for One Year. There is some crackle and a sense of distance, as if our ear is not quite as flush against the conversation as we expect it to be. “There’s a full moon out, does that affect you?” quips the interviewer, before the scene is interrupted by a telephone and the sound of a car’s turn signal, both of which seem clearer and closer to us than the preceding passage. Instantly the volume of the interview drops, as a new character, a taxi driver (Christian Paluck) argues with his wife about taking an extra shift on the day of their wedding anniversary. Mitchell insisted on using a car with a vinyl interior, to provide the right bounce for the sound, and the result is a beautiful sonic illustration of the taxi as a miniature soundscape.

The sudden “appearance” of that soundscape is just the first in a series of interruptions that structure the piece, but the sense of dislocation it provides lingers longer than most. Rather than listening to the interview, we had been listening to someone else listen to it. We haven’t moved audioposition in the space of the fiction at all, but misrecognized our audioposition from the getgo.

That use of slight-of-hand to create positional misconceptions is everywhere in Truth pieces. In “Domestic Violins,” we hear the auditions of violinists both from their own audioposition and also from that of the judges, a separation punctuated by an intercom in which we move from side to side abruptly. In “Tape Delay,” the sound of a conversation as we hear it enter a cell phone sounds quite different from when we are given the phone’s “perspective.” The Truth‘s most recent piece, “False Ending” starts as the lights come up on a college screening room for a post-show discussion after a swell of music that provides a sense of “returning to reality,” until the audio begins subtly changing again and we discover that the post-show discussion was itself a film, and the lights come up in another screening room in another college, where another post-show discussion is about to begin.

It’s significant that many of these inside/outside instabilities and switches of audioposition involve some other medium. The mechanism empowering each game is another device – a car radio, an intercom, a cell phone, a TV broadcast, a screening – that works as a hinge between sound and meta-sound. In an age that understands itself to be one of media convergence, perhaps something speaks to us about the joys, blunders, and terrors of misrecognizing mediation for immediacy, of mistaking one ongoing mediated state for another. Today, the way for a medium to acquire “a dramatic standing to jeopardize” might lie precisely in dramatizing the jeopardy of mediation.

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The Soaps Rise Again? http://blog.commarts.wisc.edu/2013/01/28/the-soaps-rise-again/ http://blog.commarts.wisc.edu/2013/01/28/the-soaps-rise-again/#comments Mon, 28 Jan 2013 14:00:45 +0000 http://blog.commarts.wisc.edu/?p=17457

Jack and Kristina Wagner, stars of General Hospital, in 2004.

Here I am, about to start writing this column, when the news arrives. Frisco Jones! Back on General Hospital! Secretly shooting as we speak! If you find this half as exciting as I do, you just may have spent the 1980s in a bedroom wallpapered with photos of GH actors and/or as a charter member of the Jack Wagner fan club.

Jack Wagner’s imminent return to General Hospital is the latest in a long string of actors reprising their roles on ABC’s sole remaining daytime soap. Over the past year, an ongoing stream of GH favorites from the 1970s, 1980s, and 1990s have appeared on screen, some in short-term runs, others in long-term contract roles. That these characters were part of General Hospital’s heyday, the period from the late 1970s to the early 1990s when the program achieved high ratings and reaped major ad dollars, is reflected in the fan excitement that attends each of these returns. But the rejuvenation of General Hospital is not just about the appearance of popular actors. Since former One Life to Live executive producer Frank Valentini and head writer Ron Carlivati took over in early 2012, the program has mined its own rich history, as well as that of ABC Daytime and the soap genre more broadly, to tell stories rooted in the long on-screen lives of its characters, referencing story events from as far back in General Hospital history as the 1970s, and bringing into the diegetic world characters and events from defunct ABC soaps, as well. These returns and references have made forward-driving contributions to new and ongoing stories and have remained true to most fans’ understandings of the characters.  Most importantly, they express an unabashed love and respect for these on-screen worlds, the daytime soap genre, and viewers’ life-long commitments to these programs.

Duke Lavery (Ian Buchanan) returning to General Hospital in 2012.

Between 2009 and early 2012, things looked very dire for the U.S. daytime soap opera. In that period, four of the genre’s eight shows were canceled, including CBS’s Guiding Light, a carry-over from radio, and As the World Turns, the longest running TV soap to date. Also in this period, ABC canceled two of its three remaining soaps, All My Children and One Life to Live, in a single blow. Yet something curious has happened over the past year.  In this time, the genre has seen something of a revival both economically and culturally. The remaining four soaps seem relatively secure in their network berths, and the production company Prospect Park has put into place in recent weeks the production of both All My Children and One Life to Live for their web-based The OnLine Network. News coverage and fan buzz about soaps has been positive and hopeful of late, a 180-degree turn from just over a year ago, when despair, cynicism, and dismissiveness reigned.

We might explain the rejuvenation of this scaled-down genre in multiple ways. For one, the broadcast networks can much more viably manage the economics of one (or two, in the case of CBS) daytime soaps on their schedule than they could the multiple programs of the recent past, helping the remaining four broadcast soaps achieve a new kind of stability. In addition, the intensive investment of soap fans and our culture’s enthusiasm for new media innovations are bringing Prospect Park’s online revivals some heady buzz, even if their long-term viability remains uncertain. Such developments suggest that shifting soaps into niche-targeted slots within the broader media landscape, as opposed to expecting them to retain mass hit status amidst universal audience fragmentation, may be the key to sustaining the genre’s economic viability.

Actress Lynn Herring, who started out on General Hospital and later appeared in Days of Our Lives and As the World Turns, also returned to GH in 2012.

But soap viewers have long known that many of the problems the genre has faced were as much about the substance of the shows themselves as they were about changes in TV economics or a mismatch between the genre and contemporary women (a view Oprah Winfrey, among others, endorsed). Soaps were often victims of mismanagement, of network interference in the creative labor of writers and producers, and of some of those creative forces too readily buying into the argument that soaps no longer resonate with the needs and interests of their primarily female audience. Over the past twenty years, the genre’s basic principles, its respect for narrative history, its concern with the travails of strong women, and its ability to weave complex narratives out of a multi-dimensional, multi-generational array of characters, were too often abandoned. But in the past year, spearheaded by the remarkable final weeks of One Life to Live, viewers of some soaps have witnessed a return to such principles, buoyed by faster-paced storytelling and the paired emotional experiences of laughter and tears that had been a trademark of the ABC soaps in particular. With this resurgence of respect for the genre and its viewers, the present moment has become one of the more exciting and promising in U.S. daytime soap history.

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On Radio: Strange Bedfellows http://blog.commarts.wisc.edu/2012/03/25/on-radio-strange-bedfellows/ http://blog.commarts.wisc.edu/2012/03/25/on-radio-strange-bedfellows/#comments Mon, 26 Mar 2012 04:28:28 +0000 http://blog.commarts.wisc.edu/?p=12494

Photo credit: Houston Press

In the media policy wars of the early 2000s, when the Michael Powell-led FCC was hell-bent on eviscerating ownership restrictions, one corporate villain stood out for its egregiousness: Clear Channel Communications (Hissssss).

And deservedly so: as Exhibit A for the dangers of conglomeration run amok, Clear Channel and its 1,200 stations hit a kind of media-monopoly trifecta, bulldozing the values of diversity, localism, and market competition. They bought up all the stations they could in a given market, making sure to hit the maximum number of demographic niches, then programmed them centrally (and unimaginatively) from some computerized studio located in who knows where.

“Thank god,” both music lovers and radio fans said frequently during the Bush II years, “for college radio.”

Well, don’t look now, but guess who just went to bed with Clear Channel: college radio. Clear Channel – destroyer of adventurous playlists, scourge of the live local DJ – has now signed up more than a dozen top college stations for its iHeartRadio distribution service, including such esteemed stations as Radio DePaul, Seton Hall’s WSOU, and the terrific station at my own college, WDUB at Denison. Public stations are available through iHeartRadio too, such as New York’s WNYC, and more are on the way.

Clear Channel is bringing these local stations to the mobile space, competing with satellite radio’s national programming by offering a plethora of interesting local stations over cellular networks. Whereas Sirius XM often replicates the narrow market segmentation and tightly controlled playlists perfected by terrestrial broadcasters like, well, Clear Channel, iHeartRadio counter-programs them with “GOFR”:  good old-fashioned radio, with real DJs in real local studios producing real local programming. The only difference is that the GOFR is arriving through your cell phone instead of your radio antenna.

To be clear: exploitation is still Clear Channel’s game. The company sells ads against these college radio streams, and none of that revenue is going back to the students or their institutions. In other words, the great enemy of radio localism has now found a way to co-opt localism, using these quirky local stations to add value to its national offerings but offering no revenue-sharing or other financial support in return.

Although one station manager I spoke with welcomed the potential for new listeners and greater exposure that will come from partnering with iHeartRadio, the material benefit to participating college stations will be minimal at best. Maybe alumni in Boston or Boise will tune in and, somewhere down the line, write a slightly larger check to their alma mater, but that’s about it.

In the meantime, the economic and policy supports for independent radio in the U.S. remain threatened, and ever more colleges and universities are selling off their radio stations. In fact, one of the college stations picked up by iHeartRadio, Rice’s KTRU, had its transmitter sold out from under it last year by the university; it has since streamed online and leased the local Pacifica affiliate’s HD radio capacity, which few can receive. In that specific case, distribution through Clear Channel seems like an improvement, but it is difficult to see how this deal does anything to preserve college radio nationally over the long term.

Be that as it may, the deal is further evidence that “radio” is undergoing more change, innovation, and excitement (for better and worse) than perhaps at any time since the 1920s.  All that talk of “convergence” and “revolution” in visual media?  As is often the case, it’s nothing compared to radio, which currently boasts more new platforms, technologies, business models, and programming forms than TV can shake a stick at.

Many people have a tendency to imagine, as they did in the 1950s, that radio is a dying form.  It’s easy to do: none of my students seem to listen to much traditional, over-the-air radio, and if it weren’t for NPR, neither would most of the adults I know. But if Arbitron’s latest survey can be believed, more than 93% of Americans age 12 and above still listen to some radio each week, and in some demographic segments (e.g. Hispanics) the radio market is positively booming as a growth industry.

In terms of infrastructure, you now have your choice of satellite, analog terrestrial, digital terrestrial, and internet distribution offering you local and national programming.  Sitting in your car, you can direct your own programming (e.g. Spotify and Pandora), choose your genre (Sirius XM and most terrestrial radio), listen to local stations from all over the country (iHeartRadio), or just plug in your phone or iPod and listen to your podcasts or your own music library.

We’re also seeing the effect on programming, such as the experimentation we’re seeing in the podcast space and innovative uses of audio in shows like 99% Invisible and Radiolab, and alternative business models such as “cottage networks” like TWiT and success stories like Jesse Thorn’s “Maximum Fun” podcast-based empire.

So while we continue to keep a wary eye on Clear Channel and the other behemoths in the radio industry, let’s also admit that, compared to a decade ago, it’s not the worst time to be a radio listener—or for that matter, a radio scholar.  I don’t heart iHeartRadio, but I still heart radio.

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Convergence Culture, Māori-Style: The Browning-Up of New Zealand? http://blog.commarts.wisc.edu/2011/10/20/convergence-culture-maori-style-the-browning-up-of-new-zealand/ http://blog.commarts.wisc.edu/2011/10/20/convergence-culture-maori-style-the-browning-up-of-new-zealand/#comments Thu, 20 Oct 2011 14:05:55 +0000 http://blog.commarts.wisc.edu/?p=11029 There’s been a flurry of mob-flash haka (traditional Māori dances often associated with vitality and challenge) in Aotearoa New Zealand since the Rugby World Cup (RWC) began in early September. Rugby, identity, and politics all blend fluidly in this small South Pacific nation. From July through September 1981, exactly thirty years in advance of the 2011 World Cup, a three-month rugby tour of Aotearoa New Zealand by the South African Springboks brought hundreds of thousands of anti-apartheid protesters into the streets, where they clashed, sometimes violently, with police sworn to ensure that each match should proceed as scheduled. This eruption of protests is widely understood to have sparked a modern Māori cultural and political renaissance. Today, the full-blown emergence and multi-platform expansion of Māori media may be pushing that renaissance to new heights, and although one of the most widely recognized of all haka has long been performed by the All Blacks, Aotearoa New Zealand’s national rugby team, before each match, there’s something different about the haka that have recently erupted in more ordinary, everyday spaces such as street corners and shopping malls.

Thirty years ago the Springboks tour created the conditions of possibility for sharpened discussion and debate among New Zealanders about forms of pervasive but mostly unacknowledged (in mainstream discourse) racism. The predominant mythologies of the Pakeha (European-descended) majority, which cast New Zealand race relations in Panglossian terms, were ruptured in ways that would facilitate important advances in Māori struggles for cultural rights and the redress of historical grievances concerning land and resource privation stretching back nearly a century and a half. Moreover, the intensification of transnational affective alliances between Māori and Black South Africans contributed to a Māori sense of justified anger and growing political will, while Pakeha protestors’ concerns for the plight of racially subordinated peoples half a world away lent enhanced moral leverage to Māori demands for racial justice closer to home.

Half a decade after the watershed moment of the 1981 Springboks tour, Aotearoa New Zealand was in the grip of full-scale economic neoliberalization that included substantial privatization of public media operations. Meanwhile, a Māori communicators’ association, Te Manu Aute, was forming to advance the cause of Māori broadcasting on the basis of rights and entitlements enshrined in the Treaty of Waitangi signed in 1840 by the British Crown and some 500 Māori chiefs. It would take almost 20 years of struggle against various political opponents and enemies (particularly on the right), but the first of two Māori Television Service (MTS) channels went to air in 2004, followed by the appearance five years later of a multiplatform strategy, a webcast-capable website and Maori Television’s YouTube channel.

Further iterations of the political struggles to establish a stable and sustainable Māori television service ensued when, in 2009, a successful initial bid by the indigenous broadcaster for exclusive rights to deliver the national sport’s premier global event, inflected with Māori trappings and linguistic elements, spurred a backlash that ultimately resulted in a negotiated deal under which broadcasting rights to all major 2011 RWC games are shared with non-indigenous media outfits. This deal thus partially circumvented the complex implications for Pakeha imaginaries of a situation characterized by prohibitive indigenous control over the presentation of iconic national sporting images and narratives in post-colonial Aotearoa New Zealand. Nevertheless, there is something both remarkable and heartening about the transmediated and multi-platformed emergence of everyday haka at sites such as street corners and shopping malls, and their recirculation via YouTube, Facebook, and nightly newscasts.  While it is clear that “convergence culture” is, as some contributors to the current issue of Cultural Studies caution, a site where key forces of neoliberalism can gain purchase, it seems also to be the case that in this corner of the globe participatory cultures of media convergence have something to contribute to the reconfiguration of how we both imagine and interact with the spaces and places of our everyday lives.

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Army Wives, Safe Soldiers, and Online Smokescreens http://blog.commarts.wisc.edu/2010/07/19/army-wives-safe-soldiers-and-online-smokescreens/ http://blog.commarts.wisc.edu/2010/07/19/army-wives-safe-soldiers-and-online-smokescreens/#comments Mon, 19 Jul 2010 13:00:23 +0000 http://blog.commarts.wisc.edu/?p=5176 As everyone else was drooling over the final episodes of LOST, I fully admit that I was focusing on my weekly fix of Lifetime’s Army Wives instead.  I have no shame in this but you can judge me if you must.  I also fully admit that I know only one other person who watches it (thanks MB Haralovich).  Despite its lack of cultural cachet, to me the show continues to illustrate an interesting tension between niche marketing, media convergence, and politically charged topicality.  For decades Lifetime has been the self-declared best stop for middle class to upper middle class white ladies seeking television entertainment, and although rocking a bit of an edge last season (and yes, I’m waiting with bated breath for Project Runway to hit the screen later this summer), they still seem to be playing the same niche card through their stories.  That said, they also seem to be hedging their bets and using newer media to cast an appearance of narrative and brand diversity.

For the past three seasons, Army Wives has projected its white, privileged image—with an abundance of white chicks and officers and a dearth of minorities and enlisted men.  It has also done a fine job of minimizing the apparent threat to or discomfort of the troops/families who have been manning the two American wars for nearly a decade.  Deployments run short.  Telephone conversations are extremely easy to come by.  Special Ops soldiers are on and off of the base (and seemingly home more often than long-haul truckers).  Money might be a little tight, but no big deal.  Child care is never an issue.  Officers’ wives and enlisted men’s wives just rally around each other, become best buds, and help each other out in all circumstances (protocol be damned).   For the most part, images of trauma—emotional or physical—have been done away with quickly (PTSD = a one or two week problem, tortured prisoners aren’t really in that bad of shape, injuries are minor and really just mean that soldiers get to come home sooner, so no worries).  Anything really unfortunate on the show will likely happen to someone who is not a regular and might very likely be an ethnic minority.  For the first three seasons, main characters (constantly deployed) have been spared any extreme trauma.  Its flag waving, soap opera, Little Mary Sunshine quality makes it a fascinating fictionalization of today’s international conflicts and a polar opposite to Stephen Bochco’s short-lived, violent, politically ambivalent Over There.

I have found these narrative patterns somewhat disconcerting (though predictable).  What I find most interesting about Lifetime’s development of the show both on and offline is their use of non-diegetic cast appearances at military spaces (e.g., online PR spots with cast members at VA hospitals, deployment ceremonies, Red Cross events, etc.), integration of country music stars into storylines (e.g. Wynonna, Shelby Lynne, Jack Ingram), giveaway hookups with NASCAR, Avon, and Big Lots, and online spaces developed specifically to bring together real-life army wives.  The show/network seems to illustrate nicely the opportunities available to today’s television bigwigs as they try to hawk their wares.  While the show seems to strongly avoid any gleam of the reality of wartime, the folks at Lifetime are doing a fine job using today’s online opportunities to make an appearance of class diversity and a concern for military families and their realities.  I find this to be one more fascinating example of the ways in which media convergence encourages multiple divergent readings and a widened sense of marketability.  That said, I admit this season—which ends next weekend, I believe—has offered a little more excitement, with divorce (although so far, little concern for money woes and the army wife being booted off of the post) and a traumatic brain injury for one of the main characters (of course the woman).  Next week almost everyone will be shipping off to Afghanistan for a year.  I’ll be waiting excitedly to see how the 2011 army wives deal with their spouses’ absences (and might start a pool regarding how long it takes the husbands to really come home.  Perhaps they are counting on Obama decreasing troop levels to shake up deployments and bring the men back into the main narrative.).

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