Posts Tagged ‘ paratexts ’

Style, Structuring Conceits, and the Paratexts of Mad Men

May 22, 2015
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Style, Structuring Conceits, and the Paratexts of <em>Mad Men</em>

Piers Britton on Mad Men's visual style, series structure, and Sixties-philiac tendencies, and how the TV series turned its tension between the espousal of emotional truthfulness and a preoccupation with “superficial” visual pleasures into a branding strategy.
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Marvel, Wired? Daredevil and Visual Branding in the MCU

May 1, 2015
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Marvel, Wired? <i>Daredevil</i> and Visual Branding in the MCU

How far are Marvel Studios’ film and television franchises visually coded for homogeneity? How insistently, that is to say, is brand identity maintained at the levels of design, cinematography, editing and post-production processing?
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Posted in Perspectives | 2 Comments »

Star Wars Now: Fan Creativity and That Trailer

December 17, 2014
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Star Wars Now: Fan Creativity and <i>That</i> Trailer

As a researcher, the rich and creative fandom discursively surrounding a text that does-not-quite-exist yet provides a mélange of data.
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Posted in Film | Comments Off on Star Wars Now: Fan Creativity and That Trailer

Downloading Serial (part 3)

November 10, 2014
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Downloading <i>Serial</i> (part 3)

How do forensic fandom practices work when applied to a serialized non-fiction mystery?
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Posted in Internet, Radio | 3 Comments »

Steve Thompson’s Steven Moffat’s Doctor Who: A Pirate Copy?

May 9, 2011
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Steve Thompson’s Steven Moffat’s Doctor Who: A Pirate Copy?

'The Curse of the Black Spot' serves up warmed-over intertextualities with gusto. But such manic repetition of generic fare seems to over-ride considerations of authorial distinction.
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Posted in Columns, Current Events, Doctor Who & Authorship, TV | 10 Comments »

Gleetalians, or Glee’s Italian Promotional Paratexts – Part 2

March 5, 2011
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Gleetalians, or <i>Glee</i>’s Italian Promotional Paratexts – Part 2

In this second post, I now move on to consider locally produced promos, where an increased amount of creativity seems to be put forward and the intent is noticed of “domesticating” the show for the target culture.
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The Hogwarts Express Goes to Orlando

February 9, 2010
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The Hogwarts Express Goes to Orlando

Universal Studios announced the arrival of the Wizarding World of Harry Potter to Super Bowl-watching muggles. What does this mean for the Harry Potter franchise?
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Posted in Industry, Perspectives | 9 Comments »