The trick is always to provide the right flavors in the right proportions. Sometimes we want comfort food, everyday TV, sometimes we want to be intrigued for weeks or years, sometimes we want to be dazzled for a couple of entertaining hours. The lineup on any channel can’t solely be only one of these. That said, it seems the dominant tack these days (in prime-time at least, on both broadcast and cable) is to give almost everything the relative sheen of “event.” This is particularly the case with boutique dramas, whereby every new season is touted like The Television Event of the Year, and every new episode within it as Can’t Miss. Competitive reality shows, starting with Survivor back in 2000, function with a similar pull. You’ve gotta see this! the hype screams for weeks and months. This wasn’t the case (or at least, not nearly as pervasive and standardized as it is now) a decade or so back.

In looking over the list of shows I’ve had recommended to me, as well as others I’m intrigued by, and still others I already follow, I realize I’m oversaturated in such “event” TV. I could use a bit more vanilla, to be honest (which is one reason I adore Modern Family this season). I could also go for smaller chunks, as they do in the UK, as Jonathan suggests. I’d rather commit to 6 or 13 episodes of something rather than 24, 60, or 100 or more. I do think this model will get more traction in this country, though not a whole lot more (the economics of American TV are still tilted in favor of longer seasons).

What fascinates me about Leno, and to be honest most of Late Night, is that it is wallpaper which masquerades as event programming. While you observe, quite rightly, that the recent surge in interest came from external forces, there is an expectation that this is always the case: Late Night does better during elections, and episodes with bigger celebrities (See: the parade of New Moon stars who raised late night ratings across the board) would result in a surge of sorts. However, more often than not, they are just fancy wallpaper: NBC tried to claim that Leno would be so aggressively topical and spontaneous that no one would ever dare DVR the show out of fear of missing something “in the moment” and regretting it forever, but that just isn’t how we view Late Night programming, especially not when it’s actually in Primetime (where, I would argue, that particular brand of wallpaper is too static, despite being more dynamic than some procedurals).

However, I resist “event” programming as a whole because I find it’s being done independent of narrative interest or focus. 24 has made a habit out of launching with its four-hour, two-night event, but when The Prisoner (which, speaking of truly awful) chose to air all six episodes over three nights (which I wrote about here) it felt like they were undercutting the potential for viewers to become engaged in the week-long theorizing the show seemed to be asking for. I just worry that the desire for something which “stands out” will be done independent of the development process (which, for better or for worse, is unlikely to change anytime soon), and shows will be forced into that particular mode if they are of questionable quality, effectively making event programming a more pleasant way of burning off unwanted series.

Although, to be fair to NBC, they do have Day One, a post-apocalyptic type TV movie, airing soon as a back-door pilot…although a back-door pilot that was cut down from a four-hour miniseries which had already been cut down from a six-episode short-order series. So consider my skeptical.