That line about scheduling & lead-ins still being important–that’s just what the broadcast programming execs said at the ATAS Faculty Seminar in 2008. The guys who do the scheduling insist that scheduling matters–quel surprise! In 2008 they also claimed to “hate DVRs” (this was before the consensus shifted). These broadcast execs also argued that as people age they watch more TV, so really there’s nothing to worry about because those youngsters will be getting old enough to tune in any day now! It didn’t seem to occur to them–then–that today’s youngsters might not grow up to be like today’s oldsters–has it dawned on them yet?

Look forward to hearing more of your impressions of Camp Burbank! I had a great time there in 2008 and hope this year was just as fun!