http://blog.commarts.wisc.edu/2015/07/30/james-bond-a-transmedia-anomaly/ Responses to Media and Culture Fri, 12 Feb 2016 19:35:04 +0000 hourly 1 https://wordpress.org/?v=4.7.5 http://blog.commarts.wisc.edu/2015/07/30/james-bond-a-transmedia-anomaly/comment-page-1/#comment-442773 Sun, 09 Aug 2015 09:09:13 +0000 http://blog.commarts.wisc.edu/?p=27627#comment-442773 Bond has garnered an enduring popularity across multiple media not in spite of but because of the character’s adherence to the past. Bond thereby serves as a lens through which to study models of transmedia franchising at a time when other popular heroes constantly move forward.

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