Allison McCracken (with Jen Kelly) – Antenna http://blog.commarts.wisc.edu Responses to Media and Culture Thu, 30 Mar 2017 23:48:47 +0000 en-US hourly 1 https://wordpress.org/?v=4.7.5 Report from GeekyCon, Orlando, July 30-August 2: The Challenges of Rebranding a Feminist Con http://blog.commarts.wisc.edu/2015/08/05/geekycon-rebranding/ http://blog.commarts.wisc.edu/2015/08/05/geekycon-rebranding/#comments Wed, 05 Aug 2015 13:26:38 +0000 http://blog.commarts.wisc.edu/?p=27784 geekycon2015

Post by Allison McCracken and Jennifer Kelly, DePaul University

This summer, we have been presenting our research regarding the ways that many small, niche fan conventions have constructed feminine/feminist and queer safe spaces for young women and queer youth, providing alternatives to larger, more corporate cons that are dominated by white men and often lacking in the intense sense of community fostered by the smaller cons. The cons we analyzed were DashCon, GeekGirlCon, and LeakyCon. Of these cons, LeakyCon was the biggest (at 5,000). At the end of last year’s con, its organizers announced a brand change from “LeakyCon” (which began as a Harry Potter-themed con, but had become multi-fandom) to “GeekyCon.” It was clear from last year’s LeakyCon that more obvious corporate sponsorship and alliances were developing (particularly with Tumblr, whose signage dominated the main hall last year), and in our recent conference presentations, we wondered how this change in branding might affect the kind of feminist community feeling of previous LeakyCons.

Tumblr at LeakyCon2c 2014

The answer is, quite a lot. This GeekyCon was notably conflicted in a number of ways, the result, we think, of its organizers’ attempts to address feminist concerns within the larger fandom world and maintain a sense of safe and “positive” community space while, at the same time, also expanding its brand to include more commercial content by showcasing white, male panelists and performers (presumably cis and straight) and attracting audience members who reflected these same identity characteristics. The tensions between commerce and community, avowed feminism and queer inclusion in a con environment more inviting to men and boys, and a focus on “positivity” while lacking diverse representation among guests and attendees resulted in con that, despite some laudable progressive actions, generally felt lacking in the critical edge, community feeling, and affective resonance of past LeakyCons.

LeakyCon’s organizers, mostly women who are all self-identified feminists, have long taken a leading role in con inclusivity and participant safety. This year, GeekyCon took steps to validate its many transgender, genderqueer, and/or non-binary identified attendees, including providing gender-neutral bathrooms for the first time. In addition, transgender participants were actively involved in many con panels, not only those related to LGBTQ issues. The body positivity panel notably included a fat body positive activist for the first time. In addition, the con’s well-known policy against sexual harassment was affirmed and expanded this year through the con’s inclusion and support of the newly-formed “Uplift” organization. Uplift was founded last year by three female college students to combat sexual abuse in online communities and in direct response to a series of recent testimonials by many young women of such abuse by male performers in the Doctor Who and Harry Potter fandoms. Finally, GeekyCon has also become one of the sponsors of the “Positive Fandom” movement that focuses on creating safe and constructive fan spaces.

GeekyCon SponsorsSuch welcome developments at GeekyCon, however, were often overshadowed and at times undermined by the con’s more commercial turn and its reduced female voices and participants, particularly in the big mainstage events. Panels were sponsored by corporations such as Wattpad, PenguinTeen, and Tumblr; although these commercial groups are reflective of and popular with GeekyCon’s participants (indeed, their representatives identify as fangirls and feminists), their increased presence in “safe” venues at times undercut the sense of intimacy and community GeekyCon has long fostered. For example, one popular group meet up during the con’s first session began with a message from a Wattpad representative.

More troubling was the commercial branding of GeekyCon with an adaptation of Missy Elliott’s song “Get Ur Freak On” called instead “Get Your Geek On,” which was performed both in promotional materials and during the con’s opening ceremonies and other events by majority white, largely male participants (the one black male could not help but seem like a token). This kind of cultural appropriation at a con already lacking in racial diversity was disconcerting, and the song’s dance club feel was also out of step with GeekyCon’s audience, who affiliate themselves more with pop and Broadway musical genres and aesthetics. GeekyCon is not lacking for songwriters among its performers; a more organic theme song would better encourage community building and affective response, which was notably lacking.

We can simply take away your stress and offer you a very interesting option – think of ‘do my essay for me online’ and get it done by professional writers. What do you think of it?

This sense of the con being literally out of tune with its audience was most obvious in its first-time use of an outside DJ at the annual Esther Earl Rocking Charity Ball. Instead of focusing on current pop songs and fan favorites, the DJ offered often undanceable club music that this audience didn’t know. The ball’s finale also skipped the annual tribute to the staff that has been an important affective moment of community in past years. There were many complaining fan tweets during the ball about the music and, as a result, less participation and emotional involvement overall.

In addition, although organization leaders used the term “positive fandom” in relation to safe space, there was a distinct disconnect between their use of the term and panel presenters generally, who defined “positivity” primarily as a lack of negativity. This shift resulted in silencing rather than enabling the kind of social critique that has characterized past cons and was particularly detrimental in relation to the marked increase in white, presumably cis and straight men at this con. Therefore, the invocation of “positive fandom” often rang hollow because it primarily came from people who inhabit a position of privilege (it is easier to be positive when you are not under attack) and was often accompanied by their professed unwillingness to speak about issues such as rape/racism in fan texts because they “don’t have the authority” to do so. Thus, the con’s focus on “positivity” and lack of diversity often worked in tandem to enable the marginalization of representational and community concerns vitally important to these fans.

Although GeekyCon’s organizers never planned to be primarily a female space, they have embraced and benefited from the “girl power” ethos. Certainly, we have always found the con’s radical potential linked to its privileging of women and queer people. Although GeekyCon is currently experiencing the understandable growing pains of rebranding, we very much hope it won’t lose those elements that have made it such a valuable feminist space.

Share

]]>
http://blog.commarts.wisc.edu/2015/08/05/geekycon-rebranding/feed/ 4
Redefining “Public” Education: Reflections from GeekGirlCon, Seattle, October 11-12 http://blog.commarts.wisc.edu/2014/10/23/redefining-public-education-reflections-from-geekgirlcon-seattle-october-11-12/ http://blog.commarts.wisc.edu/2014/10/23/redefining-public-education-reflections-from-geekgirlcon-seattle-october-11-12/#comments Thu, 23 Oct 2014 14:00:36 +0000 http://blog.commarts.wisc.edu/?p=24837 GGC-Logo-2013

We have been to three girl-focused cons this summer and fall: LeakyCon, DashCon and GeekGirlCon. These cons are non-profit, largely run by volunteers, and provide alternative geeky spaces to male-dominated cons. These cons extend the work of social media such as Tumbr by providing safe public spaces where feminist, feminine, and queer young people can gather to create communities that validate and encourage creative play, fannish passion, and critical thinking. The cons devote a great deal of attention to social inequalities faced by women, intersecting issues of sexism with racism, homophobia, classism, and related biases regarding ability, religion, educational level, and cultural capital. The socially critical content of these cons have demonstrated to me that we need to redefine what we mean by  “public” education. The organizers and participants of these cons are fashioning their own liberal arts education spaces. Many of the young panelists at GeekGirlCon made the point that they learned about feminist criticism, intersectionality, and social inequities from social media and at cons, not from the traditional public education system.

The role of social media and these types of cons as sites of critical thinking, community building, and social justice training for women has become increasingly urgent, most recently demonstrated by the nationally publicized attacks on Anita Sarkeesian, a feminist critic of video games on social media. Sarkeesian represents this new kind of public educator who seeks to make her work democratically accessible, and she was GeekGirlCon’s opening speaker. GGC hired extra security for the death threats that immediately followed the announcement of her appearance, but the attacks against her, like the more recent threats surrounding her at the Utah State University, were not only leveled at Sarkeesian but at her audiences. The GeekGirlCon hashtag (#GGC14) on Twitter was taken over by Sarkeesian trolls, and any attendee who tweeted in support of Sarkeesian or used the #GGC14 hashtag also received threatening messages directed at them, individually. As numerous panelists and attendees made clear, anyone with a feminine-perceived username is the recipient of hate on many social media platforms.

GeekGirlCon Anita Sarkeesian Tweet

It is vital, therefore, that we view Sarkeesian’s work and the hostility directed at her as not an anomaly, but part of the greater structural misogyny and inequity embedded in and perpetuated by American public institutions. Public education largely does not address social inequalities and erases many identity categories (LGBTQA and transgender most obviously in k-12). There is virtually no sex or rape culture education in schools. Humanities and creative arts programs are increasingly marginalized at both k-12 and college-levels. Career counseling, networking, leadership training – particularly for women and social minorities seeking to enter fields dominated by white men – is generally unavailable.  It is not surprising that feminized spaces such as these cons and select social media sites have become so important to young people; we have heard countless testimonials to this fact from young women at every con.

This was GeekGirlCon’s fourth year, and it has grown in both programming and attendance, with an estimated 7,000 participants this year. GGC is distinguished by its localism. Like other cons, GGC has a robust year-round social media presence but unlike them, GGC is based in Seattle and is able to foster relationships with local schools, industries and businesses and maintain a community presence throughout the year; in this way, the convention itself can be viewed as a catalyst that brings the local community together but also facilitates an extension of its female-centered space.

Used with permission

Used with permission

The age range of attendees at GGC was broad, from pre-teens to women in their 20s and 30s; many children were accompanied by their parents, and thus there were more men than at other Cons. In addition, although GGC encouraged cosplay and devoted panels to fangirl topics such as feminist media criticism and slash, GGC addressed other aspects of the term “geek.” For example, GGC highlighted women’s role in the sciences and offered a DIY “Science Zone,” where attendees were guided through experiments by female science educators. GGC also offered several workshops, booths, and panels that addressed professional career and networking strategies and opportunities for women and girls, particularly those seeking to enter technology, engineering, and science fields. Local industries and educators who support GGC’s mission offered career advice and support.

Panelists continually noted the importance of “finding a support group of other women” for any career pursuit. Indeed, some of the most interesting career discussion came from a new generation of female media journalists. They spoke of their experiences negotiating a media landscape in which their feminist critical perspectives and knowledge of fan cultures were not always welcome by editors and their published work often provoked gender-based hate. At the same time, these fangirls emphasized the importance of the fan community as a resource and support, and they encouraged attendees to draw on the skills they have learned as fans –writing, editing, graphic design, media analysis – in building their careers. One particularly popular and insightful panel on this topic is linked below.

“M from Feels to Skills panel”

GeekGirlCon also distinguished itself by holding two panels explicitly devoted to fat identity and resources. The “Fatness & Fandom” panelists represented a range of fat body types and was also the most racially diverse panel that I (Jen) attended at GGC. Fat fans spoke of being snubbed and erased by manufacturers of geeky clothing, a hot topic within plus-size communities because of the lack of availability of well-made, fashionable plus-size clothes. This panel was a great example of the local presence at GGC, composed of members of PNW Fattitude, a meetup group for fat women in the Pacific Northwest. Taking part in this panel allowed the group to leverage the larger voice of GGC to spread awareness of issues that fat fans face and to allow more people to learn about the group itself. Following the event, panelists invited attendees to an in-person meetup across the street. PNW Fattitude thus allowed attendees to see successful example of sustainable community at GGC.

This article by Allison McCracken was research and written with the help of Jen Kelly.

Share

]]>
http://blog.commarts.wisc.edu/2014/10/23/redefining-public-education-reflections-from-geekgirlcon-seattle-october-11-12/feed/ 2