In debriefing what went wrong with the Jay Leno Show, we shouldn’t just ask what Leno’s failure says – we should also ask what the combination of the failure and the momentary ratings spike says.
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Posts Tagged ‘ Late-Night ’
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Lessons From Jay, Coco, and Zucker
The NBC Late-Night Train Wreck
What NBC failed to understand in the Leno/O'Brien debacle is what it itself had created--late-night audiences.
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