The final part of a week-long forum for media scholars to share their thoughts about Lifetime's UnREAL explores the series in relation to cable branding and racial politics.
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AnTENNA, UnREAL: Channel Branding and Racial Politics
NBCU’s ISM FTW?
NBCU is offering "integrated sales marketing" to advertisers at this year's upfronts to bolster poor ratings during the ad sales push...but will it work?
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