![Branding <i>Hannibal</i>: When Quality TV Viewers and Social Media Fans Converge](/wp-content/uploads/2015/08/IMAGE1hannibalCastSeason1-e1440383663183.jpg)
In the first installment of a three-part series on NBC's Hannibal, Allison McCracken and Brian Faucette discuss the show's and network's branding efforts in relation to their appeals to "feminized" audiences.
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In the first installment of a three-part series on NBC's Hannibal, Allison McCracken and Brian Faucette discuss the show's and network's branding efforts in relation to their appeals to "feminized" audiences.
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Steven Soderbergh and Cinemax's new series, The Knick, has become a critical darling, called the best in a new era of director-centered television. Kristen Warner, Lisa Coulthard, R. Colin Tait, and Andrew deWaard weigh in on its critical accolades.
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While the Occupy movement uses the 1% metaphor to critique social inequality, the Hunted transmedia campaign finds multiple ways to integrate the metaphor into the system of commercial television.
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Moffat challenges the TV industry establishment far more notably than did series one through four. He's the Tom Baker to Russell T. Davies's Jon Pertwee.
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This week's Mad Men is all about gossip.
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