In this latest entry in The Aesthetic Turn series, Kyle Conway considers the aesthetic experience of media, using translation and metaphor to turn our attention away from the object and toward our experience of media in the age of convergence.
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The Aesthetic Turn: How Media Translate, or, Why Do I Like Chase Scenes?
Gleetalians, or Glee’s Italian Promotional Paratexts – Part 2
In this second post, I now move on to consider locally produced promos, where an increased amount of creativity seems to be put forward and the intent is noticed of “domesticating” the show for the target culture.
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