The promotional campaign for Arcade Fire's Reflektor reflects an increasingly mobile and interconnected experience of popular culture, as well as the persistent significance of local sites of production in popular music-making and promotion.
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Tags: Arcade Fire, Auguste Rodin, Bakhtin, carnival, cosmopolitanism, cultural capital, David Bowie, diaspora, Haiti, Here Comes The Night, Instagram, James Murphy, localism, marketing, Merge Records, mobility, Montreal, NBC, New York, Orpheus, popular music, Reflektor, Sirius XM, social media, The Reflektors, Tim and Eric
Posted in Music, Perspectives | 1 Comment »
This post focuses on one particular space, Hall H, in order to examine how the industry exerts its significant and formative power at Comic-Con as part and parcel of exclusive opportunities and rewards for fans.
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Tags: Comic-Con, marketing, promotions
Posted in Perspectives, Report From... | 2 Comments »
For many academics, Comic-Con provides a significant opportunity to study media audiences, as its diverse programming attracts an array of fandoms and subcultures. But it is the massive marketing presence of the media industries (usually coded in trade and popular discourses as “Hollywood”) that makes Comic-Con a unique space in which to examine...
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Tags: Comic-Con, marketing, promotions
Posted in Perspectives, Report From... | Comments Off on Comic-Con 2013: The Fan Convention as Industry Space
Whereas AMC’s new slogan reflects its consistent lack of direction, FX’s brand extension embodies its continuous push forward.
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Tags: AMC, branding, Contemporary TV, FX, marketing
Posted in Industry, TV | Comments Off on More than Logos: AMC, FX, and Cable Branding
Ten (or more) media industry news items you might have missed recently.
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Tags: advertising, Amazon, Apple, Facebook, Hollywood, independent, internet, iTunes, magazines, marketing, movie theaters, MPAA, music, Netflix, piracy, ratings, social media, Spotify, television, Tumblr, Twitter, video games, video on demand
Posted in Columns, What Are You Missing? | 1 Comment »
Ten (or more) media industry news items you might have missed recently.
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Tags: Amazon, AOL, Blockbuster, digital distribution, DVD, Facebook, Google, Hollywood, internet, marketing, movie theaters, music, MySpace, net neutrality, Netflix, oscars, social media, television, Twitter, video games, VOD, YouTube
Posted in Columns, What Are You Missing? | 2 Comments »
American TV in Malawi, by way of China and South Africa. What are we to make of the cultural intermediaries, and what does this say about global media flow?
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Tags: China, Deadwood, DVDs, Malawi, marketing, piracy, South Africa
Posted in Global, Perspectives, TV | 1 Comment »
And...we’re back. Ten (or more) media industry stories you might have missed recently.
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Tags: 3D, books, DVD, Facebook, independent film, internet, marketing, movie theaters, movies, music, Netflix, print media, radio, social media, streaming, television, Tumblr, Twitter, video games
Posted in Columns, What Are You Missing? | Comments Off on What Are You Missing? August 1-August 14
