With NBC's Community and ABC's Cougar Town on hiatus, their respective showrunners' Twitter accounts become key outlets for implicitly or explicitly encouraging fan involvement and/or activism.
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Showrunners on Twitter
Promoting an Uncertain Future: Showrunners (on Hiatus) on Twitter IV
The Rise and Fall of @Sutterink: Showrunners [Off] Twitter III
![The Rise and Fall of @Sutterink: Showrunners [Off] Twitter III](http://blog.commarts.wisc.edu/wp-content/uploads/2011/08/SutterTwitter-223x300.jpg)
While it was perhaps inevitable that Sutter’s lack of a filter would result in his Twitter account becoming a liability, the rise and fall of “@sutterink” has more to do with public perceptions of Twitter than with his actual commentary.
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Replying with the Enemy: Showrunners on Twitter II
For showrunners, the risks and rewards of replying to Twitter users are magnified: replying could create a sense of a personal relationship with their followers, but getting into long conversations with fans (especially antagonistic fans) could spark controversy.
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Tweets of Anarchy: Showrunners on Twitter
For today's television showrunner, Twitter is simultaneously rife with potential and littered with pitfalls.
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