When NBC aired its "Brotherhood of Man" promotion before the Super Bowl on Sunday, it provided a useful take on the network's biggest strength...and its potential weakness.
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Industry
The Brotherhood of NBC
Accessing the Cinematic Cloud
Recent comparisons to the early experience of using an ATM seem to offer quite a bit of potential for describing how we will be buying and watching movies and television shows in the near future.
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SOPA: Just Say NOPA
Whatever you’ve been doing on the internet in the last few weeks, chances are you ran across something about SOPA. And for good reason—SOPA might just be the most dangerous internet legislation the US government has ever considered.
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Problematic Promotional Moments
What happens when the television production schedule leads to promotions which are out of date by the time they air?
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DC Comics Goes All In
Is the comics industry doomed or simply too insular?
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Waiting for Superman
Superman is the myth attracting the audience and the property that Time Warner values. But this value diminishes if his story is not told enough, so the trick is to render him inexhaustible, allowing him to be consumed without dying.
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The Rapture of New Network Shows
What happened at last week's network upfronts, and what does it say about American television?
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Great Barbeque, Gigabits, and Google
After sifting though around 1,100 applications and high profile pleas, Google recently picked a site for its 1 Gbps fiber network. And according to Google, Kansas City Kansas beats. . . well, everywhere. Why KCK? And what does this mean for the rest of us?
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The Mad-ness of Precarious Programming?
It is no longer impossible to imagine that AMC might move on, leaving its signature show behind.
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The Gilded Globes: Legitimacy Amidst Controversy
While some may have found Ricky Gervais' pointed remarks as host of this year's Golden Globes tough to swallow, it's hard to argue with his attack on the awards' legitimacy in light of recent controversy.
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BET’s Got Game
Tonight, The Game, a sitcom originally produced for and aired on The CW, premieres its fourth season on its new home, BET. The story behind that move leaves me wondering about the future of "diversity" (whatever that might mean) on broadcast television.
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Tron’s Legacy
After an extensive pre-release campaign, and whole lot of hype, Tron: Legacy opened to a rather disappointing weekend, only generating $44 million at the box office.
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Capitalizing on Multiculturalism: “Premium” Indian American Audiences and “American” advertisers
If we think of efforts by “American” entities to access “Indian American” spaces of culture, capital labor, and belonging as symptomatic of emergent modalities of the transnational, might we be able to see subtle shifts in the discourse of multiculturalism in the contemporary moment?
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Australian “Free” TV
Australia's digital channels pose a threat to the free-to-air channels, so how do the latter fight back?
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Lessons from Los Angeles: Top Takeaways from the TV Academy (Part Two)
The second in our two-part series on the Television Academy of Arts & Sciences Foundation's faculty seminar.
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