Tag: gender

Feminized Popular Culture in the Early 21st Century

In the first installment of a four-part series on the new anthology Cupcakes, Pinterest, and Ladyporn, editor Elana Levine outlines some of the motivations for this collection as well as its guiding theoretical and thematic frameworks.

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The Gendered Politics of Digital Brand Labor

In the so-called “attention economy,” brands increasingly harness the immaterial labor of social media participants. To what extent can these digital activities by understood as gendered? This post draws on findings from a recently published International Journal of Cultural Studies article to explore the gendered politics of social media labor.

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#gamergate

The rhetoric of #gamergate co-opts concerns that women and minorities in the industry have raised for years. It has struck a chord now because the industry is changing.

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The Hunger Games and the Female-Led Franchise Part 2

While teaching an undergraduate film module this week, I asked my student cohort to come up with any female-led film franchises. We were discussing gender and I was trying to illustrate how inequality still persists in the twenty-first century both…

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