Transmedia is more than just a tool for commercial industries. Matt Freeman looks at South American views and uses of transmedia to rethink its contributions to cultural memory and political history.
How the Amazon series’ interactive “Appisodes” reveal the possibilities and limitations associated with an emerging platform-based viewing experience.
While Defiance may seek to expand its focus beyond a primarily male audience, as a broader transmedia initiative it highlights the gendered realities of convergent media practices.
While a complex production mythology makes Syfy’s ambitious transmedia series/game Defiance unique, the first of two parts explores how this mythology also breeds uncertainty as the franchise’s April debut nears.
While the Occupy movement uses the 1% metaphor to critique social inequality, the Hunted transmedia campaign finds multiple ways to integrate the metaphor into the system of commercial television.
With the widespread use of Twitter and Tumblr, official and fan-produced transmedia increasingly share the same media spaces.
This post identifies a couple of key tensions that emerge in trying to reposition Islam as a global brand through marketing Islamic superheroes The 99 as global cultural commodities.
Ten (or more) media industry stories you might have missed recently
Many of the Thursday panels at this year’s SCMS conference challenged us to take what is normally considered peripheral–DVD extras, brand logos, and TV re-broadcasts of feature films–and consider that as a central area of scholarly study. This focus is crucial to our ongoing engagement with the practices of media industries today.
The Antenna editors have asked some writers to contribute daily reports on the Society for Cinema and Media Studies (SCMS) conference in Los Angeles this week. First up–a Wednesday report from Derek Kompare.